I am sure by now everyone has heard about the recent scandal surrounding college basketball. Anyway, I will not bore you with the sorted details but in a nutshell, several assistant coaches from prestigious colleges have been arrested by the FBI for paying players to attend these colleges. Well-known coaches such as Rick Pitino from the University of Louisville have been let go. Other coaches may follow in Pitino’s foot-steps. 

 In my opinion, all of this is very hypocritical the pressure put on these coaches to recruit top level talent is ridiculous. As I stated in a previous post everyone benefits from the player’s talent except the player. The reason the coaches need to get top talent is not solely based on winning, the better the talent the more money from shoe companies and television. The main reason they do not want kids going from high school to the NBA is that the NCAA revenue suffers when this happens.  

Just look at the salaries of the coaches and the athletic directors, these individuals are making millions each year and that is not counting the salaries of the coaching staff, trainers, and others. If I am a top tier player and deciding which college to attend the important factors of my decision would be the style of play, playing time, and best route to the NBA. If there are three schools who are equal in all categories the one who pays me would tip the scale.  These coaches have to do what is necessary to remain competitive, the better the team increase attendance to games, and alumni donations. The schools are aware of what is being done to recruit these players. 

Side note, look at the discussion surrounding Lamelo Ball’s eligibility because his father has released a shoe in his name and Lamelo receives income from the sale of the shoe. His eligibility is in question because what he is selling not because he is making money. If they were selling eyeglasses, for example, the NCAA would not care but because he is selling shoes and this will impact the money they receive from shoe companies it is an issue.  

 Instead of arresting and firing these coaches for doing the job they were asked to do how about the NCAA pay their athletes what they are worth. What is the government step in and say the school is only allowed to earn a specific amount of the athlete and the rest of the money goes into a fund the athlete receives after he or she leaves the school. I bet the NCAA would fight against this with all they have because forbid the people who deserve the money actually get the money.